Anatomy of Audio Ads

The Tension:

Help creatives, agencies, and clients understand the creative potential of a Spotify audio ad, in an audio-only format.

The Idea in a Nutshell:

A series of entertaining creative audio ads that 'walk-the-talk' in our audio-only formats.

The Magic:

Each audio experience is designed to describe what an audio ad is, how one works, and simultaneously showcase the creative opportunity in a light-hearted, self-aware and somewhat irreverent tone. For an immersive experience, headphones are whole-heartedly recommended.

General Audiences

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Auto Brands

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Entertainment Brands

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Tech Brands

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CPG Brands

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